My current job title is social media specialist for Frankies Comics, a comic bookstore in Apex, NC. I have many duties such as creating marketing campaigns, creating and publishing daily content that builds meaningful connections within the comic book community that connect with the store on a daily basis, and setting up and optimizing company pages along with analyzing the stores social media metrics and striving for continuous growth and retention of our customers while increasing revenue.
Below is some of my work involving social media updates, creating compelling social media posts and web banners to entice customers to purchase new comic book releases, and redesigning the stores convention table cloth to give a fresh and exciting appearance for continuing conventions this year.
Note: Graphics and banners for comic releases were not meant to reflect the Frankie's Comics branding. I chose fonts and colors that matched the comic itself to mimic the character's personality or the atmosphere of the comic book cover itself.
Old table cloth design used at comic conventions
